Helping Build International Capacity with World-class Trade Training
The Going Global online training program has been custom-designed to help businesses in our sector expand their markets which will, in turn, drive growth and increase profits. With practical modules on how to develop international trade skills and deliver to international markets, the Going Global program is a comprehensive package that covers the key pillars of successful exporting.
Originally developed after studies showed that opportunities to increase marketing knowledge within the industry would be beneficial, the Going Global program is helping to enhance the Canadian sector’s marketing strength and profitability. One of the key benefits of this training is that it is offered online, with material accessible anytime and from any location.
The program delivers high-impact content from top experts, and puts extensive backup materials at the fingertips of participants. These useful materials educate business owners and managers on how
to successfully expand their marketing to reach international clients, and avoid pitfalls along the way. The program consists of four modules:
- Global supply chain management and importing
- International trade research and marketing
- International trade finance
- Cultural aspects of international trade
Going Global Helps Companies Grow with Confidence
With instruction from a panel of international trade experts, the Going Global program also provides extensive backup materials to further the learning process. Companies whose staff participate in the Going Global training will be well-positioned to enter the world of international trade and export, enabling them to grow with confidence.